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What should I add as my Goal?
What should I add as my Goal?
alperen alkan avatar
Written by alperen alkan
Updated over a week ago

It depends on your needs, KPIs and what to measure in Apple Search Ads.

For example, an e-commerce app’s KPIs can be in this funnel: signup event, first trial, credit card add and purchase. Once goals are successfully created, you can track each of them in Ads Manager page.

For detailed explanation, please check our post on Goals Page.

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